Don't think of a white elephant.
What's the first thing you thought of? A white elephant, probably. Nothing new there, we've all heard that as soon as someone tells us not to think of something, we think of it.
In this case, a verbal insinuation elicits a visual response.
What if you took a visual and forced a verbal response?
For example, what if Nick's poster above didn't say AIDS Wolf, but showed images obvious enough and clever enough to force the viewer to verbally recognize the phrase "AIDS Wolf."
Too much Bulleit Bourbon tonight? Yes, probably.
